How to Be More Human
It’s no secret that the industrial revolution has made us less human. The ATM has replaced the local bank teller, and call centers are now known as cost centers. But if you really want to be more human, you should put people first. Here are some simple ways to do that. First, make sure to engage in real conversations. When you’re talking to someone, ask questions and listen to what they say. That way, you’ll learn about the nuances of their thoughts. Second, show compassion, kindness, and respect in all your interactions, especially when you’re disagreeing.
The most important aspect of being more human on social media is acknowledging your mistakes and interacting with other humans. Humans are fragile, and they make mistakes, and good humans know when to apologize and try harder. However, if your presence is too artificial, it comes across as less than human. It’s important to be human on social media, but don’t go overboard. Artificially organized pages will make you appear less human, and will feel more corporate.
A new brand campaign is launching today from Reebok International Ltd. with the slogan “Be More Human.” This new campaign will require a huge advertising spend to achieve its goal of reintroducing the brand to the general consumer. After all, Reebok has had trouble competing with Nike in the past, but this latest effort is intended to change the way people view physical activity. If it is successful, Reebok will be back on top.